Claire Bertolus

Head of Marketing at Mutinex.

Articles

Mutinex News - July 30, 2024

Mutinex appoints Danny Bass as Chief Revenue Officer

Danny Bass brings his incredible depth of experience to Mutinex as our new Chief Revenue Officer.

Food for thought - July 29, 2024

What is multi-touch attribution? A comprehensive guide

What is multi-touch attribution and how does it function? What are its limitations? We explore MTA in this comprehensive guide.
AI & Data, Food for thought - July 24, 2024

What is Marketing Mix Modeling? A comprehensive guide

What is Marketing Mix Modeling? Let’s break down the core concepts with examples and case studies, in our full guide to MMM.
Food for thought, Video Post - July 12, 2024

What should marketers be thinking about right now? A deeper dive into our Marketing ROI Report

We delve even deeper into our Marketing ROI Report for Q2 2024 to uncover what should be front of mind for marketers right now. Scroll down for the full in-depth webinar.
Food for thought - July 12, 2024

Toying with the idea of marketing mix modelling? Let’s cut through the jargon and talk to SEEK about their experience

Demystifying MMM – Let’s have a frank chat about how it works and why SEEK decided to take the plunge.
Scroll to the end for the full webinar.
AI & Data, Food for thought - May 16, 2024

Mutinex launches Marketing ROI Index Report: Marketers struggle to maintain momentum in tough conditions

Mutinex has today launched the inaugural Marketing ROI Index Report. The report analyses their pool of over $2 billion in marketing investment to uncover the state of marketing ROI. The…