In this webinar you’ll learn about the metrics that matter when it comes to talking to finance and the c-suite, some of the most common traps marketers can fall into when trying to communicate investment strategy and how to win confidence in marketing results so that you can defend and even grow your budget.
In this article, we explore five compelling reasons why your CPG business should consider using Marketing Mix Modeling on a regular basis.
If you want to succeed in 2023 (and beyond), get your finger off the price trigger and focus on investing in your brand for long term results.
By bronson
Lately everyone seems to be talking about retailer media and what it might mean. But is the trend towards retailer media really just a case of “everything that’s old is new again”?
Historically, CMOs have had a hard time defending marketing budgets from CFOs, but change is in the winds.
Going into 2023, we’re seeing some of the most disruptive economic market conditions ever. What can smart marketers do?
Mutinex GrowthOS has over $2 billion of enterprise marketing spend under analysis. Tell us a bit more about your business and one of our friendly MMM experts will be in touch soon.
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